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Sliding Down the Funnel: Creating a Smooth Experience from Ad to Checkout

Seth Goldman

Seth Goldman, CEO of UrbanStems and former CEO at HelloFresh, hosts an exclusive dinner of business leaders to share insights, strategies, and experiences for creating the smoothest funnel possible. 


From ad to email to checkout, converting a potential customer requires swift movement from first touch to confirmation email. The smallest bump in the funnel can mean the difference between a rush of new prospects or customers and barely a trickle. Gather with other business leaders to discuss tactics, tools, and successes in creating a quick moving funnel. 

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Thursday, November 14, 2019 at 6:30 PM

New York, NY

Confirmed guests

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Refilling the Basket: How to Ensure Customers Return Again and Again

Shane Pittson

Shane Pittson, Head of Marketing at Quip, hosts an exclusive dinner for ecommerce and retail executives to discuss strategies and insights for creating repeat customers of any brand. 


No ecommerce or retail company is without competition in a rapidly growing consumer market. If it doesn't compete in performance, another company's product will compete in price.  Creating repeat customers is a mix of great customer experience, product quality, and powerful branding. Gather with other senior executives to share tactics, tips, and tools that make a first-time buyer a buyer for life. 

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Wednesday, October 23, 2019 at 6:30 PM

New York, NY

Confirmed guests

Peter Yuskauskas
Bonni Matza
Amanda Kahn
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Perfect Health (Benefits): Unique Ways to Offer a Healthy Work Environment

Priyanka Gupta

Priyanka Gupta, VP of People at AbleTo, hosts an invite-only dinner of HR leaders to discuss the unique and surprising ways to leverage benefits for a healthier workforce.


Free bike shares, subsidized gym memberships, top-tier health insurance that covers mental health too. There is a near inexhaustible list of benefits that employees can offer their team for a healthy work environment both physically and mentally. Unfortunately, no one company can offer all of them. Gather with other benefit leaders to discuss the best benefits for maintaining good health in the office. 

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Thursday, September 26, 2019 at 6:30 PM

New York, NY

Confirmed guests

Louise Peddell
Clara Perez
Ericka Jenkins

EVP Optimized: Finding and Implementing Creative Programs to Keep Employees Engaged

Sharlotte Simpson-Torres Richard Leone

Richard Leone and Sharlotte Simpson-Torres, Vice Presidents of Total Rewards at MasterCard, host an exclusive dinner for talent and reward executives to share insights and strategies for developing total rewards programs.


Compensation and benefits are just two pieces of the puzzle in improving employee satisfaction and engagement. Gather with other People professionals to discuss strategies, offerings, perks, and more that not only acquire candidates, but also keep them. 

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Tuesday, September 24, 2019 at 6:30 PM

New York, NY

Confirmed guests

Mike Greenberg
Cassandra Lammers
Glen  D'Souza
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Brick by Bit: Marrying the Best of Physical and Digital Retail

Thalie Farinaud

Thalie Farinaud, SVP of E-Commerce & Digital Transformation at Coty—the largest fragrance company in the world—hosts a night of good food, drink, and great conversation around mirroring the best of the physical retail experience in a digital world. 


In a world where e-commerce and physical retail locations are vying for consumer dollars, it can feel like a zero-sum game: someone's gotta win. However, while consumers love shopping online, they haven't given up on the brick-and-mortar experience. Gather with other executives to discuss the tactics, tools, and experiences of blending the physical world with the digital world and vice versa. 

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Thursday, September 19, 2019 at 6:30 PM

New York, NY

Confirmed guests

Caroline Le Roch
Liana Thompson
Eric Ng
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Show Me (More Than) Money: The Power of Compensation, Benefits and More in the Talent War

Justin Angsuwat

Justin Angsuwat, Vice President of People at Thumbtack, hosts an invite-only dinner for benefit  leaders to discuss the overlooked features of an offer that can be just as enticing as competitive compensation.


With record low unemployment, it's a candidate market when it comes to sourcing talent. In order to create compelling offers, companies are looking beyond just strong compensation to secure a great prospect. Gather with other People leaders to discuss compensation and benefits trends, as well as the powerful effect of other important areas needed to attract, hire, and keep the best.

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Wednesday, September 18, 2019 at 6:30 PM

San Francisco, CA

Confirmed guests

Davey Nickels
Espen Dahlen
Michelle Pulido
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Big Data Finds Big Talent: Creating a More Efficient Acquisition Process

Lisa Nielsen

Join Lisa Nielsen, VP of People at Amplitude, for a night of good food, good drink, and even better conversation around leveraging data to find the best candidate as efficiently as possible. 


Creating an efficient and effective talent acquisition process requires immense insight into the candidate journey. Finding that insight requires a strong grasp of the data at hand. Gather with other executives to compare notes, share insights, and highlight experiences that have improved your talent acquisition funnel through data analysis. 

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Tuesday, September 10, 2019 at 6:30 PM

San Francisco, CA

Confirmed guests

Jerrod Wheeler
Bruce Baumgarten
Ovidiu Mihailov
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The Path Most Traveled: Creating a Seamless User Experience from Click-Through to Exit

Andrea Chesleigh

Andrea Chesleigh, Vice President, Product at Boxed, hosts an invite-only event for UX and product leaders to discuss funnel flows and how to create the smoothest user experience possible. 


Abandoned cart stats are painful to assess. Bounce rates can be brutal reminders of the work needed to be done. In an ideal world, every user would buy everything they put in their carts and never leave our sites. But we do live in a world with tools and strategies that can boost conversions and reduce user flow challenges. Gather with other executives to discuss the successes and stresses of increasing conversions and improving the user experience. 

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Tuesday, September 10, 2019 at 6:30 PM

New York, NY

Confirmed guests

Lindsay Heinlein
Ed MacSmith
Arielle Silverman
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Pay it Forward: Creating Good through Good Experience

Lauren Letta

Lauren Letta, Chief Operating Officer of charity:water, is hosting a night of dinner, drinks, and great conversation around creating good digital experiences. 


The wave of do-good commerce is cresting. Everlane, Warby Parker, and Toms Shoes are exploring new ways to tap into a more socially-conscious consumer. However, buy-one-give-one isn't the only way to inspire good or capture audiences who want to do good through their purchases. The first step is creating an excellent digital experience. Gather with other company leaders to discuss the power of good in good user experience from first click to checkout. 



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Thursday, September 05, 2019 at 6:30 PM

New York, NY

Confirmed guests

Dave Heath
John Polstein
Bruce Jarvie
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More Eggs in One Basket: Boosting Order Size and Increasing Conversion in Ecommerce

Angela Gruszka

Angela Gruszka, Interim SVP, Head of Marketing and Ecommerce at Milly, hosts a night of good food, drink, and great conversation around the value of the online basket.


Wouldn't it be nice if every customer who put an item in their basket bought it? Even better, if they bought it and more. But what are the tools and strategies we can use to increase basket size? Are there universal tools or is it product specific? Share your insights and learn from other retail executives' experiences in moving the needle with regards to online cart size. 

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Wednesday, August 14, 2019 at 6:30 PM

New York, NY

Confirmed guests

Matt Curtis
Jillian Smith

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We're building an authentic community of professionals that powers life-changing relationships. To become part of our community, attend events, and browse our complete list of Voray events, sign up below.

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