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Sales and Marketing During a Pandemic

Join Sam Jacobs (Founder of Revenue Collective), Ashley Grech (Global Head of Sales at Square), Andrea Kayal (CMO at Electric), Kathleen Roberge (CRO at Rocketrip), Amy Millard (CMO at VTS), Rich Gardner (VP Global Strategic Partnerships at Klaviyo) and Pete Crosby (former CRO at Ometria), for a virtual roundtable to discuss the impact of COVID-19 on the Sales and Marketing organizations.


 A "few to many" virtual conference, there will be 30 minutes of specific virtual discussion between panelists followed by 30 minutes of Q&A from our virtual audience.


Topics will focus on things like:

> Implications for Sales and Marketing: What to expect next 

> Strategies in dealing with changes in consumer behavior 

> How to strengthen the organization's competitive position during this difficult time
> How to successfully manage a sales team through this crisis 

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Thursday, April 09, 2020 at 4:45 PM

New York, NY

Confirmed guests

Cassie Young
Kirk Fackre
Lauren Hughes
See all 89 confirmed guests

The Cyborg Approach: Maximizing Output with Both Automation and Salespeople

John Barrows

John Barrows, Owner of JBarrows Sales Training, hosts an invite-only dinner for sales executives to discuss insights and learnings around keeping the person in sales person. 


Sales technology is making sales teams' goals easier and easier to attain. But in a world of increasing automation, it can feel like sales has to defend itself from the coming robot overlords. Gather with senior sales leaders to share experiences, challenges, and successes in blending a human sales force with new automation opportunities. 

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Thursday, October 17, 2019 at 6:30 PM

Boston, MA

Confirmed guests

Kirk Fackre
Roxana Mead
Tom Winchell
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Goooooals! Incentivizing and Retaining a Sales Team Beyond Just Bonuses

Matt Sullivan

Matt Sullivan, SVP of Sales at SpotHero, hosts an invite-only dinner for sales executives to share their insights for incentivizing sales teams.


Sales is a very particular breed. Driven by numbers, performances, and big wins, sales teams get pumped when big contracts come through. It means they're going to see a bigger pay day. However, not every quarter can see the same massive growth. So the question becomes: how do you retain and motivate a sales team beyond just a nice payout? Gather with other sales executives to discuss strategies and experiences in keeping morale high, motivation strong, and turnover low within a sales org. 

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Thursday, September 26, 2019 at 6:30 PM

Chicago, IL

Confirmed guests

Christine  Olson
Justin Cardillo
Tom D'Amico
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Capably Enabled: Building and Optimizing Processes for Sales Enablement

Lauren Farber

Lauren Farber, Head of Business Enablement at Hulu, hosts an exclusive dinner for sales enablement executives to discuss how to best optimize processes for a stronger, customer-ready sales force.


When onboarding and leveling up sales teams, we often focus on the power of collateral and training. But what about the processes that ensure efficient, effective sales team that are always improving? Gather with other enablement executives to discuss the tactics and tools that can improve processes and boost readiness within sales orgs. 

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Thursday, September 26, 2019 at 6:30 PM

New York, NY

Confirmed guests

John Matos
Andrew Nagengast
Shannon LaRusso
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Pirate Ship to Armada: Building Your Sales Team from Startup to World-Class Org

Ashley Grech

Ashley Grech, Global Head of Sales at Square, hosts an invite-only dinner  with other sales executives to discuss roadmapping and building a world-class sales org. 


The startup stage sales team gets it done. Scrappy and lean, they find leads, close leads, and hit goals all with little structure. As companies grow, building infrastructure around the sales team requires insight and vision. Gather with other sales leaders to share strategies and tactics for taking a motley crew of exceptional talent to a well-oiled, lockstep sales team. 

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Wednesday, September 11, 2019 at 6:30 PM

San Francisco, CA

Confirmed guests

Jennifer Parker
Brian Greene
Bixby Jamison
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No, нет, 没有, Nein: Redirecting Rejection in the Universal Language of Sales

Michael Manne

Michael Manne, Chief Revenue Officer of Reonomy, hosts a night of great food, great drinks, and even better conversation around redirecting rejection for better conversion.


The same rejections transcend industry: "no budget this quarter," "not on our roadmap," "no thanks." In a role where "no" is said more often than "yes," it's easy to just move on to the next lead. However, when is rejection really just distraction, lack of understanding, or just disinterest? Gather with other executives to discuss when and how to turn rejection into a closed deal.

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Wednesday, August 14, 2019 at 6:30 PM

New York, NY

Confirmed guests

Chris Marpo
Kevin Cote
Lauren Benton
See all 5 confirmed guests

"Leads are for Closers": Engineering Shortcuts in the Sales Cycle

Adam Bleifeld

Adam Bleifeld, SVP of Sales at Cognizant Softvision, hosts a night of dinner, drinks, and great conversation focused on closing leads faster. 


"A. B. C. A-Always. B-Be. C-Closing." Glenngarry Glen Ross really hasn't aged well. Least of all because of Alec Baldwin's monologue. Leads may be for closers, but "closing" is more complicated in a world where we sell more complex products than low-rent real estate. Just because it's complicated, though, doesn't mean we can't find ways to shorten sales cycles. Join other sales executives to exchange insights, experience, and techniques for creating a shorter-sales closer. 



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Tuesday, July 16, 2019 at 6:30 PM

New York, NY

Confirmed guests

Rachael Cowell
Michael Meehan
Amelie Bernard
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We Tell Stories in Order to Sell: Perfecting Sales Storytelling

Whitney Sieck

Whitney Sieck, Director of Enablement at Greenhouse Software, hosts a night of good food and drink and even better conversation. Gather with sales leaders to exchange the best narrative crafting techniques to ensure a successful sale. 


When everything else is controlled for, the last thing to sell a good product is the story. It's just a matter of finding the storytelling "there there." While we can't all be Joan Didion, there are storytelling tools and tactics that we can use to ensure a successful sales cycle. Discuss with other sales leaders the insights and storytelling tactics that have worked and discover where they can improve. 

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Thursday, June 20, 2019 at 6:30 PM

New York, NY

Confirmed guests

Gus Murad
Lauren Farber
Taryn Rosada
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Proficiency vs. Growth: Identifying the Right Sales Strategy for Your Org

Bill O'Neill

Join Bill Oneil, Head of Sales, Cloud Video, WW at IBM, for a night of good food, good drink, and even better conversation. Talk with other sales professionals about the challenges and successes of growing your company's list of clients or creating deeper value through existing clients. 


When creating goals for sales teams, weighing whether to grow existing accounts or the company's client list becomes an almost existential question. Doing both is ideal, but achieving both at the same time requires vastly different strategies and resources. Discuss the values of both sales strategies and exchange tactics for achieving one, the other, or both. 


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Thursday, May 02, 2019 at 6:30 PM

San Francisco, CA

Confirmed guests

Prashant Sharma
Ben Standish
Becca  Holland
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Dream Work: Building a Sales Team of High-Performers

Thomas  Lai

Join Thomas Lai, Head of Enterprise Sales at Braintree, for a night of good food, good drink, and even better conversation. Discuss with professional peers the challenges and successes of sales team construction. 


A high-performing sales team is a collection of individuals with unique approaches working towards the same goals. However, it's how they collaborate that can make or break a team's performance. Exchange your tips, strategies, and interview questions that ensure you build the best sales team possible.

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Tuesday, April 23, 2019 at 6:30 PM

San Francisco, CA

Confirmed guests

David Rosenberg
Jon Parisi
Mark Hober
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