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Mastering the Message: Telling a Strong Brand Story from Incubation to Earnings Calls

Monica Bertran Join Monica Bertran, Head of Corporate Communications and Digital Media at Bloomberg, for a night of good food, good drink, and even better conversation. Talk with other communications and marketing peers about the challenges and successes of creating a strong brand story and the messaging that accompanies it - whether it's external or internal.

Crafting a brand story requires a vocabulary that speaks to contemporary consumers, but can also adapt for future consumers who are listening for different reasons. Share the insights and experiences gained from creating a lasting and responsive brand story that is equally effective from Series A to the first public earnings call and beyond.  
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Tuesday, April 23, 2019 at 6:30 PM

New York, NY

Confirmed guests

Leslie Pitterson
David Ross
Clara Loon
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Dream Work: Building a Sales Team of High-Performers

Thomas  Lai

Join Thomas Lai, Head of Enterprise Sales at Braintree, for a night of good food, good drink, and even better conversation. Discuss with professional peers the challenges and successes of sales team construction 


A high-performing sales team is a collection of individuals with unique approaches working towards the same goals. However, it's how they collaborate that can make or break a team's performance. Exchange your tips, strategies, and interview questions that ensure you build the best sales team possible.

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Tuesday, April 23, 2019 at 6:30 PM

San Francisco, CA

Confirmed guests

Jeanne DeWitt
Alyssa Merwin
Keith Dennis
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When to Deploy New Software Tools in High Growth Companies

Karl  Mosgofian

Join Karl Mosgofian, CIO of Gainsight, for a night of good food, good drink, and even better conversation. Talk with other professionals about the challenges and successes of implementing new SaaS tools. 


As companies grow, business needs change drastically. Processes that once worked perfectly may not scale with the business. Deploying new software tools is both exciting and daunting as business leaders must decide what business needs to serve first, and which can be grown into. Share insights and strategies learned from implementing new tools, and how approaches to different products changes during periods of rapid growth. 

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Tuesday, April 23, 2019 at 6:30 PM

San Francisco, CA

Confirmed guests

Milagros Pinon
Chris Clark
Andrew Ostarello
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Consumer Packaged Greats: Reimagining How Consumers Interact with CPG Brands

Zak Normandin

Zak Normandin, CEO and Founder of Iris Nova, is hosting an evening of exchanging ideas and experiences with marketing professionals. Enjoy great food, great drinks, and even better conversation about connecting brands and consumers. 



Technology has opened endless possibilities for creating a more efficient brand-consumer relationship. No longer do shoppers need to use retail middlemen to get the products they want. In a world where brands can directly talk to consumers, what are the best channels for cultivating relationships and ensuring purchase?



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Thursday, April 25, 2019 at 6:30 PM

New York, NY

Confirmed guests

Alexandra Zatarain
Liz Bacelar
William Hicks
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At capacityTechnology, Marketing

PR-OI: Finding the Quantifiable Value of Public Relations

Samantha Goldman

Join Samantha Goldman, Head of Marketing for Lyft Business, for a night of good food, good drink, and even better conversation. Discuss with marketing peers the challenges and successes of integrating  strong PR campaigns with other marketing efforts. 


PR campaigns are inarguably valuable in marketing campaigns. However, finding the exact value feels like more art than science. Gather with other marketing executives to discuss strategies and tools that best measure the impact of PR campaigns. 

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Tuesday, April 30, 2019 at 6:30 PM

San Francisco, CA

Confirmed guests

Amanda Greene
Jeff Thomas
Lena Savitsky
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Innovating Legacy: Implementing Processes to Innovate in Legacy Companies

Luke Chilone

Join Luke Chilone, IT Director of the Digital Innovation Lab at CVS, as he hosts a night of good food and drink and even better conversation. Learn and exchange ideas with product professionals looking to innovate within well-established companies.


Leading technology departments at organizations with a long history and powerful brand recognition is a gift horse. Resources are immense and attracting the best talent is considerably easier than less-recognized brands. However, looking a gift company in the mouth may show that it can be slower to respond to industry disruption. Discuss the strategies and tools that have helped successfully create nimble, quick-response teams that can handle any disruption. 




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Wednesday, May 01, 2019 at 6:30 PM

Boston, MA

Confirmed guests

Peter Wyner
Florentina Precup
Eric Hanson
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Curation, not Creation: Building a Customer Experience from the 2nd Floor Up

Andrew Silard

Join Andrew Silard, SVP of Marketing at Grove Collaborative, for a night of good food, good drink, and even better conversation. Meet with other marketing leaders to discuss the challenges and successes of creating a unique product that creates a personalized experience for each customer. 


Some products aren't broken, but that doesn't mean they can't be improved. Using existing tools to personalize experiences—even improving those tools—can make a customer feel like they've experienced something entirely new and just for them. Discuss tools, tactics, and tips that have helped create personalized experiences, even if it was built on existing frameworks. 



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Wednesday, May 01, 2019 at 6:30 PM

San Francisco, CA

Confirmed guests

David Amer
Alethea O'dell
Aaron Huang
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Data in the Rough: Finding the Right Information for Financial Decisions

Sloan Eddleston

Join Sloan Eddleston,  VP, eCommerce Strategy & Business Operations of Walmart, for a night of good food, good drink, and even better conversation. Discuss with other executives the tactics and tools for ensuring sound investments. 


When making financial decisions, there's a difference between a lot of data and good data. Some data are diamonds, and other data are merely quartz. Join executives as they discuss their successes and challenges in finding the right information for sound financial decisions. 



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Thursday, May 02, 2019 at 6:30 PM

New York, NY

Confirmed guests

Brian Christu
Rich Fulop
Rachel Jarrett
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Proficiency vs. Growth: Identifying the Right Sales Strategy for Your Org

Christie Shafer da Silva

Join Christie da Silva, VP of Sales at Sizmek, for a night of good food, good drink, and even better conversation. Talk with other sales professionals about the challenges and successes of growing your company's list of clients or creating deeper value through existing clients. 


When creating goals for sales teams, weighing whether to grow existing accounts or the company's client list becomes an almost existential question. Doing both is ideal, but achieving both at the same time requires vastly different strategies and resources. Discuss the values of both sales strategies and exchange tactics for achieving one, the other, or both. 


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Thursday, May 02, 2019 at 6:30 PM

San Francisco, CA

Confirmed guests

Mihir Jhaveri
Jason Lee
Jill DelGreco
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Building Exceptional Customer Experiences in eCommerce

Stephanie Urban

Join Stephanie Urban, Vice President, Digital Marketing & eCommerce at Tarte Cosmetics, for a night of good food, drink, and excellent conversation. Gather with other digital leaders to discuss the power of creating memorable customer moments in eCommerce. 


 With an increasingly competitive market, keeping the attention of potential buyers requires differentiated tactics. Enhancing your shopper’s online experience via innovation, personalization, and impactful marketing can create a more engaged and committed user. Discuss the strategies and tools that can create an engaging experience sticky enough to drive conversions and keep your brand top of mind.

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Tuesday, May 07, 2019 at 6:30 PM

New York, NY

Confirmed guests

Ingrid Milman
Alison Ehrmann
Damien Alexeev
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We're building an authentic community of professionals that powers life-changing relationships. To become part of our community, attend events, and browse our complete list of Voray events, sign up below.

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